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Soho is an area of the City of Westminster and part of the West End of London. Long established as an entertainment district, the area has undergone considerable transformation. The vibrant area is predominantly a fashionable district and home of numerous upmarket restaurants, bars and media offices. Soho’s close proximity to the theatre districts of London and historic links to the British film industry means the area has amassed a great deal of media companies and is now popular with businesses who work in the film, TV and publishing industries.
Soho has the densest concentration of restaurants, cafés, clubs and bars in central London. Soho is the modern hub of London's media world with multiple advertising agencies, television and radio studios and post-production companies choosing this as their base of operations although the enviable location and excellent transport links make Soho an attractive option for a wide variety of industries.
The nearest London Underground stations are Oxford Circus, Piccadilly Circus, Tottenham Court Road, Leicester Square and Covent Garden. In addition, the Elizabeth Line and arrival of Crossrail will revolutionise the journey from East to West London. The area is an extremely desirable part of London for businesses who wish to take advantage of its enviable location and superb transport links.